红鞋箱彪马总部

超妹大爱infini

所 在 地：德国 荷索金劳勒

这是由德国建筑师 klaus krex，在荷索金劳勒市设计的新的红鞋箱彪马总部。这一建筑设计很好的代表了彪马的品牌和标志。除了办公室，该项目由三个建筑组成，以及一个“品牌中心”。项目包括一个室内的会议中心，一个多动能媒体大厅，还有许多会议房间。彪马以其领先的运动生活方式而著名。热销的产品有鞋类，运动服装，和其他配件。这一建筑是一个红色外立面的大的零售中心。这一独特的设计结构包括了一个直销店，购物中心和一个餐厅。

该地区生态环境对整个设计有重大的影响。全部三座建筑的加热和冷却都由一个现代的混凝土中心控制，该设计高效的同时又非常环保。在屋顶的零售建筑上有一个大的光伏系统，建筑南面的外立面也有集成在一起的光伏系统。创建一个有吸引力的工作空间是这座建筑的主要驱动力，而现代时尚的氛围则是彪马哲学的一个很好表达。

译者：筑龙网 蝈蝈
版权归筑龙网所有 转载请注明出处

Based on the world-famous red shoe-box， the new 'puma vision headquarters' in herzogenaurach designed by german architect klaus krex， represents the brand and its logo. alongside the offices， the site consists of three buildings - including a 'brand centre'. the development consists of an in-house conference centre， multimedia hall and numerous conference rooms. the leading sports life-style company， known for its footwear， clothing and accessories， also built a large retail building with a red alucobond façade. this uniquely designed structure contains an outlet store， merchandising centre and a restaurant.
The site's ecological impact played an important role in the design development - all three buildings are heated or cooled in an environmentally efficient manner with modern， concrete core temperature control. in addition， there is a large photovoltaic system on the roof of the retail building as well as photovoltaic elements integrated into the alucobond façade on the south side of the building. the creation of an attractive working space was a key driver and the modern stylish atmosphere is an expression of puma's philosophy.